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Our Partners

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The 2018 DMA Awards are brought to you by our Headline sponsors Royal Mail MarketReach

               

                                  

 

 

Royal Mail MarketReach was founded in 2012. We’re a dedicated team of specialists with a unique set of skills, tools and free services to help you make money. Our data planners and media specialists are on hand to enhance your marketing strategy through mail. So your campaigns get the best results possible. Justifying the use of mail in an increasingly digital world can be tough. But rather than reduce the value of mail, sending something tangible and personal has become even more valuable. Just think:
• Campaigns that include mail are 27% more likely to deliver top-ranking sales performance*
• Campaigns with mail are 40% more likely to deliver top-ranking acquisition levels*
• Adding mail in your marketing mix can boost ROI for your business by 12%*
We’re on hand free of charge to enhance your marketing strategy through mail, so your campaigns get the best results possible. To learn more about our free services, special offers and how mail can help your business visit our website www.mailmen.co.uk

Partners

Diversity partner

 

Creative Equals are the kite-mark of equality in the creative industries working directly with businesses, recruiters and industry organisations to drive lasting change.

Media partner

 

 

WARC offers advertising best practice, evidence and insights from the world's leading brands. WARC helps clients in over 100 countries grow their businesses by using proven approaches to maximise advertising effectiveness. WARC's clients include the world's largest advertising and media agencies, brands, research companies and universities. With 11,000+ effectiveness case studies, 2,000+ event reports, plus best practice guides, consumer insights and trend analysis in one place, WARC is designed to support your business proposals and improve marketing effectiveness.

Take a look at www.warc.com  Contact us at: enquiries@warc.com

Partner

 

 

Cannes Lions, is the world's leading celebration of creativity in communications and encompasses Lions Health, Lions Innovation and Lions Entertainment. Founded in 1954, the Festival takes place every June in Cannes, France. As the most prestigious international annual advertising and communications awards, over 40,000 entries from all over the world are showcased and judged at the Festival where winning companies receive the highly coveted Lion trophy, a global benchmark of creative excellence. The Festival is the only truly global meeting place for professionals working in advertising and communications. A community of attendees from nearly 100 countries attend workshops, exhibitions, screenings, master classes and seminars presented by renowned worldwide industry leaders.

Training partner

 

For 30 years the IDM has existed to support, encourage and improve marketing performance from your first steps on the career ladder, right to the very top. We've become the trusted training partner for hundreds of leading brands from over 30 countries and have trained over 100,000 delegates. Now, as part of the DMA Group, we are the largest marketing association in Europe. From foundation to advanced level, we have the cutting-edge content, world-class tutors and advanced delivery platforms that will help you prepare for your future.

Category sponsors

Travel and leisure

Best customer journey

Pure360 offer marketing automation powered by email.We provide UK marketers an unrivalled combination of the powerful, data-driven Pure360 Marketing Suite and an industry-leading Maturity Model, focused on accelerating customer results across email, mobile, web and social.We deliver best in class results for over 1,400 customers including Tetley, innocent, Park Holidays, Financial Times, Hastings Direct and Capita. Our Maturity Model delivered through our best practice framework and account managers, is proven to take brands through a marketing maturity journey; helping them to improve customer lifetime value, enhance their customer experiences and drive deeper brand engagement.The Pure360 team are focused on delivering what really matters, results. We are committed to putting marketers’ success at the heart of everything we do, whilst also helping marketers to put their customers at the heart of their digital marketing. Pure360. Improving results together. Be part of the journey.

 

Kitewheel orchestrates intelligent customer journeys by unifying decisions across all touchpoints for brands and their agencies. Kitewheel’s innovative Customer Journey Hub unifies disparate systems, touchpoints and technologies to provide seamless customer experiences that drive real-time revenue as well as long-term loyalty.

We believe in a world where technology can be used to deliver value and not noise to the consumer. We believe in delivering measurable ROI for our customers and partners, helping them move into the modern era of personalized customer experience and marketing. We believe in orchestrating great experiences.

Kitewheel serves its global partner and client base from offices in Boston, New York City and London. For more information, please visit www.kitewheel.com and follow Kitewheel on Twitter and LinkedIn.

Retail

Best use of mail & Best integrated campaign

Ometria is a customer marketing platform that enables retailers to send personalised marketing messages throughout the customer journey, replacing and upgrading their ESP.

Built specifically for retailers, Ometria’s AI-powered platform collects and aggregates data - from transactions to on-site behaviour and marketing interactions to offline data - across all touch points in real time. 

With a single customer view in place, the platform uses machine learning to profile each contact, providing detailed insight into individuals, segments, or the customer base as a whole. Behavioural analysis is used to forecast predicted lifetime value, build taste profiles of each customer, and identify churn potential and likely category and timing of next purchase.

Insight from Ometria’s intelligence layer is then used to power a personalised cross-channel marketing strategy. Retail marketers are able to create, segment and split test campaigns across multiple channels - including automated emails, broadcast emails, Facebook, Instagram, Google Adwords and direct mail - that are responsive and personalised to each customer’s individual behaviour.

Ometria is trusted by some of the fastest growing retail brands in the world such as Moss Bros, Links of London and Graze.com.

Royal Mail MarketReach was founded in 2012. We’re a dedicated team of specialists with a unique set of skills, tools and free services to help you make money. Our data planners and media specialists are on hand to enhance your marketing strategy through mail. So your campaigns get the best results possible. Justifying the use of mail in an increasingly digital world can be tough. But rather than reduce the value of mail, sending something tangible and personal has become even more valuable. Just think:
• Campaigns that include mail are 27% more likely to deliver top-ranking sales performance*
• Campaigns with mail are 40% more likely to deliver top-ranking acquisition levels*
• Adding mail in your marketing mix can boost ROI for your business by 12%*
We’re on hand free of charge to enhance your marketing strategy through mail, so your campaigns get the best results possible. To learn more about our free services, special offers and how mail can help your business visit our website www.mailmen.co.uk

 

 

 

Royal Mail MarketReach was founded in 2012. We’re a dedicated team of specialists with a unique set of skills, tools and free services to help you make money. Our data planners and media specialists are on hand to enhance your marketing strategy through mail. So your campaigns get the best results possible. Justifying the use of mail in an increasingly digital world can be tough. But rather than reduce the value of mail, sending something tangible and personal has become even more valuable. Just think:
• Campaigns that include mail are 27% more likely to deliver top-ranking sales performance*
• Campaigns with mail are 40% more likely to deliver top-ranking acquisition levels*
• Adding mail in your marketing mix can boost ROI for your business by 12%*
We’re on hand free of charge to enhance your marketing strategy through mail, so your campaigns get the best results possible. To learn more about our free services, special offers and how mail can help your business visit our website www.mailmen.co.uk

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