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When & Where?

Tuesday, 18th September 2018
- 20:45

DMA House
70 Margaret Street

Ticket Information

DMA member:                         Free*

Non member:                       £1,495 (+VAT)

*see application page

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It’s time for the next generation of great British copywriters to emerge, ready to shape the future. 

This course is proving very popular and is now fully booked. To be added to the waiting list, please email Ria Huxley.

Sign up to the Future Writers’ Labs and you’ll experiment every week with your craft, under the expert guidance of Debi Bester.

Debi is the course leader and writer in residence at the DMA. She boasts more than 110 awards for creativity and innovation, and has judged both the DMA Awards and Cannes Lions. She brings an unorthodox, fun and fast approach to learning: this isn’t a lecture-hall. 

To help you get the most out of your Writers’ Labs course, Debi is joined by special guest tutors. We have previously welcomed Patrick Collister, Creative Lead in The ZOO EMEA for GoogleBeri Cheetham, ECD, The Gate Worldwide and Rupert Tebb, a freelance service designer with a passion for creating behaviour changing customer experiences.

Throughout the course be prepared to write on the spot (gulp); tear apart copy word-by-word with the experts; discover how an onion, popping candy and play-doh can rejuvenate your sentences; and embark on an experiential journey to short copy utopia.

This course will push you way beyond your comfort zone and bring you all the way back again as a totally new writer.

We welcome writers of all shapes and all sizes so you’ll learn next to agency folk, clientside copywriters and freelancers.

Apply now and start a revolution.                                

This course will run every Tuesday evening between Tuesday 18 September - Tuesday 16 October 2018.


Sophie Hockridge, TLC Marketing

“The five week course was so worthwhile, with lots of writing opportunities (surprise surprise!) and practical examples and tips to help along the way. If you have an element of writing to your role that you want to build upon this course does exactly that. The course leader Debi was great and supported all the way through, particularly with the end of course project which was very rewarding. I was so proud of all the work I had done, and have even showcased it internally at my agency!’

Sofie-Eliza Price, Maggie’s

“The labs are less of a school-type listen, take notes, absorb, and more experiential. By ‘doing’ rather than just listening, I challenged my existing writing skills by having to think outside the box and write the kinds of things I’m not comfortable with writing. And uncomfortable is good!”

John Kirkham, MRM Meteorite

“The way we were taught by Debi allowed me realise some of the potential in my writing skills and also gave me a load of tricks to think more creatively. It’s honestly the best course I’ve done. The fact that you have to write and then read your work really makes the group close and the atmosphere is really supportive. It’s the perfect place to do your best work.”

This course is proving very popular and is now fully booked. To be added to the waiting list, please email Ria Huxley.

Book Now


For all enquiries regarding this event, including sponsorship opportunities, please contact Lucy Chapman.

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