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Using Chat Bots on Social Media is cheating! Well, not always…

A tale of two bots - some are evil culprits of spamming, scamming, spreading fake news and even political propaganda, but some are simply amazing feats of technological advancement with a huge potential for brands to create a seamless user experience for their customers on a platform that is...
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  • 68 views

“Door drops are building blocks for brands”, says WDMP’s Gavin Wheeler

More of the UK’s best business minds have come together to discuss the role of door drops in the modern marketing mix
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  • 33 views

Outwitters and losers

Our take on Dave Trott's masterclass in out-thinking the competition.
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  • 62 views

How Beacons (iBeacon and Eddystone tech) can help generate revenue and improve customer engagement

Using Beacons as an innovative marketing and communications solution is very cool and all, but they’d be kind of pointless as a marketing tool if they didn’t make you help generate revenue or improve customer engagement. Fortunately they do.
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  • 103 views

Can promotions break the loyalty barrier?

The average consumer has to fit the weekly shop around a long list of other priorities. For brands, this means there is little time to get the attention of a new customer, let alone persuade them to switch to a product they are not familiar with.
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  • 64 views

CRMT GDPR News Digest Part 1

Are you up to speed? Read our round-up of the latest developments and guidance on GDPR compliance in marketing. 
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  • 44 views

[Infographic] The Moment of Truth: Why Should GDPR Matter to You?

Are you marketing to European citizens? If so, GDPR applies to you. Get some quick tips on how to prepare for GDPR compliance in Marketing.
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  • 45 views

The Performance Of Emojis In Email Subject Lines

As World Emoji Day was fast approaching, we thought we’d retest emojis in the subject lines of Mailjet's weekly newsletters. Check out the latest Mailjet infographic. 
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  • 83 views

6 ways Virtual Reality is more than just a game

VR is fun, it's exciting and immersive. You may be fooled into thinking this is where it's appeal ends. In fact, the ways in which we're using Virtual Reality are becoming increasingly clever, helping people to sell, simulate and even heal. 
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  • 211 views