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Laurier Nicas Alder

Laurier Nicas Alder

TMW Unlimited
Head of Social & Influencer

Lo is responsible for managing the award-winning social & influencer teams at TMW Unlimited and the work across all social accounts. She has hands on experience in planning, implementing, and monitoring digital strategies and campaigns from across the digital marketing landscape from both agency and client-side, working in the industry for a decade. 

Joining TMW Unlimited in 2013, Lo currently works on approximately 30 brands across a variety of sectors (including FMCG, automotive and B2B) in a local UK, pan-European and global capacity.

Since joining TMW Unlimited, Lo has led the social team to 49 Social Buzz Award nominations, including ‘Social Team / Agency of the Year’ for four years running, and took home 15 awards including the 2016 Grand Prix title. Also a proud part of the Cannes Lion silver award-winning team for Lynx #BiggerIssues in 2016.

In 2015, Lo was named #33 on The Drum's annual Social Buzz Top 50.